12 min read

May 16, 2025

Crafty CEO Nate Rosenstock to Speak at 2025 National Restaurant Association Show

Crafty CEO Nate Rosenstock joins the largest restaurant trade show to share how convenience services are reshaping food access beyond the restaurant storefront.

Amber Alston

Amber Alston

Crafty CEO Nate Rosenstock to Speak at 2025 National Restaurant Association Show

Nathan Rosenstock Speaking at National Restaurant Association

CHICAGO, IL — May 13, 2025 — Crafty, the leading provider of workplace food and beverage solutions, is proud to announce its presence at The 2025 National Restaurant Association Show in Chicago. CEO Nathan Rosenstock will join industry expert Bill Meierling, SVP of External Affairs at the National Automatic Merchandising Association (NAMA), to discuss how food brands and restaurants can strategically scale through modern convenience services.

The session, titled "Expanding Your Restaurant’s Reach through Convenience Services," will take place on Tuesday, May 20 at 10:00 a.m. CT in Room S505 of the South Building at McCormick Place.

Session Details

Title: Expanding Your Restaurant’s Reach through Convenience Services
Date/Time: Tuesday, May 20, 2025 | 10:00 – 10:45 AM CT
Location: Room S505 – South Building, McCormick Place

About the Session

As consumer behaviors shift and food service moves beyond the four walls of restaurants, convenience services like workplace pantries, micro markets, and centralized catering programs are redefining growth strategies for brands. This session will explore how companies can tap into this opportunity by delivering curated, consistent food experiences in offices and shared spaces.

Rosenstock will offer insights from Crafty’s experience managing food and beverage programs across 45+ markets, sharing how the company’s centralized platform and shared services model has helped restaurant and CPG partners expand efficiently and maintain brand integrity.

“Convenience doesn’t have to mean compromise,” said Nate Rosenstock, CEO of Crafty. “We’re helping food brands scale intentionally, by meeting customers where they are, with systems that prioritize both quality and operational efficiency. I’m excited to share how we’re building that future at Crafty.”


About Crafty

Crafty is a leading national provider of office food and beverage programs, helping top workplaces elevate the employee experience. Powered by an innovative, centralized platform, Crafty delivers tailored, scalable pantry services designed to meet each client’s unique needs. Since 2015, companies like DraftKings, Robinhood, and Zillow have partnered with Crafty to create workplace experiences that foster culture, connection, and productivity. With operations in 45+ markets and a growing national footprint, Crafty supports over 300 client offices and serves more than 300,000 employees each month. Headquartered in Chicago, with offices in New York and the Bay Area, Crafty is helping companies craft better workplaces, one pantry at a time.

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